Case Study

2.5X growth over 2 years culminating in a strategic sale

SaaS / Recruitment

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Industry: Recruitment/SaaS

Preferred CFO Services

  • CFO
  • Establishing and maintaining SaaS metrics
  • Consolidations (multiple entities & multiple currencies)
  • International operations
  • Cash flow management
  • 5-Year forecast
  • Regular budget-to-actual reviews
  • Quality of earnings preparation & support

Vincere is a recruitment platform designed to provide a full-service operations system for globally based mid-sized recruitment firms. With multiple entities across the globe, Vincere sought fractional CFO services from Preferred CFO to assist in consolidation, forecasting, SaaS metrics, and budget to actual review.

Preferred CFO helped to clean up and consolidate accounting, provided forecasting, developed a strategic SaaS financial reporting package, and provided strategic leadership. Preferred CFO helped to support the company as they saw 2.5X growth over a 2-year period, eventually helping to facilitate a strategic sale.

Establishing SaaS Metrics | Budgeting & Financial Forecasting | Raising Capital
Due Diligence & Sell-side Acquisition Strategy

Situation: Multiple Entities Required Consolidation

Vincere sought outsourced CFO services from Preferred CFO in 2020. Based out of Singapore and with operations in Australia, London, Vietnam, and Spain, the company was experiencing fast growth but lacked visibility and high-level financial strategy. Vincere desired a consolidation of their company finances and an expert financial reporting package to help provide positioning to attract potential buyers.

Approach: Strategic CFO Services & Reporting

Preferred CFO helped to consolidate Vincere’s entities and produced a strategic SaaS financial reporting package to increase visibility and athletic positioning.

  • Cleaned & organized existing accounting
  • International consolidation
  • Forecasting & 5-Year projections
  • Assisted through financial audit
  • Establishing & maintaining SaaS metrics
  • Monthly budget-to-actual review

Results: Strategic Sale

Through these services, Preferred CFO’s expert SaaS CFO team supported Vincere as they more than doubled their revenues, increased financial visibility, and helped to position them for strategic opportunities. In 2021, Vincere was successfully acquired by The Access Group. Preferred CFO assisted in the sale process.

  • Due Diligence
  • Clean, clear, accurate SaaS metrics
  • Selection of Quality of Earnings Firm
  • Strategic Consultation

About Vincere

Vincere is a recruitment platform created by recruiters for recruiters. It is designed to provide an all-in-one, end-to-end operations recruitment system for globally based mid-sized recruitment and staffing agencies. Vincere disrupts the recruitment software industry by providing a true all-in-one platform for recruitment operations.

Learn more about Vincere at

About the Author

Tom Applegarth Human Resources Expert Preferred CFO

Tom Applegarth

Human Resources Expert