INSIGHTS & ARTICLES

Success is meeting a customer’s need. Too many think of success as having money, but that’s not true success. True success is having a product that meets customers needs, and a proven method for customers to pay for and consume that product. So why do so many feel...

I recently read an interesting post at entrepreneur.com arguing the down side of a mega valuation when raising initial capital.  During the read, I quickly recognized that the author was a venture capitalist himself. Despite my recognition of the inherent conflict of...

I hope that you all had a chance to participate at the UVEF Hot Seat: Perfect Pitch event in April.  In case you missed it, I felt that Preferred CFO had an obligation to its friends and contacts to share some of the wisdom shared at the event. John Pilmer of Pilmer...

Far too many business owners ask themselves, “What’s the bare minimum that I need to do to borrow money from a bank?” If you’re one of those people, please stop that train of thought right there. Instead, you should be viewing your bank, or any lender for that matter,...

Running around all the time while being busy with work has left me recently wishing I had a better diet.  There’s just not enough time to be busy and eat well it seems. Being the problem-solver that I am, it got me thinking about the issue and a potential outsourced...

A few weeks ago I opened up the discussion of venture funding.  Yes, that black box of enigmatic Pandora proportions that many attempt to open but few are successful. If you’re reading this article, then you’ve likely decided that raising funding is in your future. ...

by Dave Sherwin This week I was approached by a friend with that series of questions that every entrepreneur faces at one point or another, “Should I entertain raising investment money for my business idea? And if I do, what are some things I should be aware of and...

Part 2 of 3: Critical Contract CFO Components Most Small Businesses are Missing A cash flow projection infuses life into the static numbers of your budget by inserting in the element that moves most, cash. A cash projection is an ever-changing picture of the moments...

CFO for Hire Secret Weapon -- Accrual Basis Accounting vs a Tax Accountant’s Cash Basis You’ve probably already found out as a business owner that accounting can be complex. This article will break down the value of a CFO for Hire from the perspective of accrual vs...

How do I find a bookkeeper for my growing business? Should I just hire an accountant? Bookkeeper vs Accountant While these questions seem related, interestingly enough, they aren’t as much as you think. Hiring a bookkeeper does not replace the need for an accountant,...

Cash flow is the number one problem and concern that non-profits face with their finances. In this article we’ll hit on a core philosophical change that must occur in order to fix cash flow problems, and provide accounting help for non profit organizations.  Too many...