In these days of economic challenges and changes, many companies struggle with uncertainty about the future, seeking tools and resources to best position their businesses for financial success. Often it can be beneficial to bring in a financial advisor who has significant experience in helping other companies get through difficult experiences. However, for small to medium-sized companies, hiring a full-time chief financial officer may be too much of a strain on the budget, not to mention there may not be enough work to maximize the return on employment costs for this high-level position. The best option is often to bring in a part-time fractional CFO, also called a virtual CFO.
Ways a Fractional CFO Can Save You Money
The cost of an outsourced, part-time CFO is usually less than that of a similarly experienced full-time employee. There are other considerations that make this an even more valuable option to consider. A good fractional CFO can find many ways for a company to grow its expertise, save money and increase earnings. This article details some of those concepts.
Industry Knowledge
A fractional CFO will typically have experience with multiple companies and projects. The fractional CFO also has access to the knowledge and resources of others in the outsourcing agency. This knowledge and experience can be applied to the challenges your company faces or may face in the future.
A fractional CFO who specializes in your industry will have seen what has worked to help other companies reduce costs and increase profits and can recommend ways to apply similar practices for the benefit of your business.
Strategic Planning
A fractional CFO works in close collaboration with company executives to analyze the current financial state of the enterprise and plan courses of action to reduce costs and enhance profitability. Some ways to accomplish this include:
- Overseeing financial and accounting operations to improve efficiencies, clarity, and forward-facing projections.
- Implementing best practices and training financial staff.
- Evaluating industry trends and recommending ways to take advantage of upcoming opportunities without breaking the bank.
- Assessing the competition and determining ways to gain a competitive advantage.
- Evaluating business performance and how to strategically utilize resources to improve profitability.
- Negotiating and managing vendor contracts to improve pricing, COGS, and cash flow.
- Evaluating risk and navigating how to best achieve your goals in a timely, successful way.
Technology
An experienced fractional CFO will likely have worked with multiple accounting software, operational management programs, and ERPs, and will have knowledge of the latest developments in financial technology. It is often possible to reduce costs by automating manual tasks, reducing unnecessary redundancies, and eliminating superfluous processes. This may also help to increase the accuracy of reports and identify areas for improvement. Additionally, the fractional CFO may be able to help determine when and whether it is worthwhile to upgrade existing programs or migrate to new software.
In many cases, the fractional CFO will usually have access to the technological resources of the outsourcing firm, which can supplement your company’s resources.
Expense Management
One of the specialties of a CFO is to optimize company expenses to maximize profitability. There are many ways to accomplish this. Most companies have hidden costs that they fail to recognize. Some examples might include unnecessary travel expenses, use of overpriced services, unproductive marketing efforts, unfavorable vendor contracts, or avoidable waste. Overuse of electricity and other utilities can be a significant expense. Sometimes a company can save money by switching vendors or renegotiating contracts with suppliers. They may also benefit from product/service line analysis to identify whether any products or services are overutilizing resources while being ineffective at generating a profit.
Other unrecognized costs could stem from inefficiencies due to poor training, outdated equipment, or suboptimal procedures. Improving the prevention of theft and fraud is another way the fractional CFO may be able to reduce expenses.
Having experienced the results of cost reduction efforts in other companies, the fractional CFO can help identify the most promising ways for your company to minimize its expenses while maintaining or increasing profits.
Financial Modeling
A financial model is the use of a company’s past and present financial condition and industry trends to project future financial performance probabilities and to model or test strategies. Unfortunately, many businesses make mistakes in preparing their financial models, which can lead to unwise decisions and unexpected cost increases. A good fractional CFO can recognize these issues and help prepare accurate models that will guide the company into a successful future.
Payroll & Benefits Analysis
Another area where a CFO has special expertise is helping a company optimize its expenses for labor and employee benefits. An experienced fractional CFO can look at the current and planned workforce and point out areas where improvements can be made.
For instance, it may be advantageous to promote certain individuals or increase their responsibilities rather than hiring new employees. Perhaps certain functions could be performed more cost-effectively through outsourcing rather than being done in-house. Some tasks might be assigned to part-time or temporary employees rather than expensive full-time ones.
Sometimes significant savings can be achieved by outsourcing certain functions such as payroll and workers’ compensation. A fractional CFO will be able to help determine whether this is a good option for your business.
Employee benefits, especially those related to healthcare, are constantly increasing in cost. Fortunately, new and less-expensive options are coming online all the time. A fractional CFO should be aware of these new developments and be able to recommend ways to decrease costs while preserving or enhancing the benefit to employees.
Procedural Efficiency
Most companies have room for improvement in their procedures. There are opportunities for cost savings that go unnoticed simply because “things have always been done that way.” One example is holding too many meetings that last too long and have too many people in attendance. Other examples might be inefficient location of products in a warehouse or distribution of paper memos instead of email.
The possible causes of inefficiency are numerous and vary by industry, but nearly every company has them. As a company outsider, a fractional CFO can recognize these problems and make valuable recommendations that can save time and money.
Outside Contacts
Having experience with multiple companies and projects, a fractional CFO will have made many contacts with bankers, vendors, industry experts, and influencers. When you find yourself in need of financing, supplies, partners, or advice, the fractional CFO can be a hugely important resource for finding the best and least expensive options and putting you in contact with the right people.
In Summary
Fractional CFOs provide a unique opportunity for financial expertise and strategy for businesses that may not otherwise have the resources to bring a high-level financial expert into their company.
If you would like to learn more or investigate the possibility of hiring a fractional CFO, we invite you to contact Preferred CFO today.
About the Author
Al VanLeeuwen
CFO
Al VanLeeuwen is an experienced CFO with significant operations experience. He has helped multiple organizations optimize profitability & helped to lead several successful strategic exits.
You may also be interested in...
The Secret to Profits: Financial Metrics
I want to continue with the one of my most popular series on secrets to profitability. One of the secrets I’ve seen successful companies use to harness more profits is the sue of specific financial metrics. Your business may be great at producing a product, great at...
ROI Analysis: Small Businesses Fail at This Critical Contract CFO Strength
Critical Contract CFO Components Most Small Businesses are Missing Continuing with a series that I started writing a few months ago, another component has been on my mind while working with clients recently. Strategically approaching goals and identifying the...
The Secret to Profits: Financial Control
Purpose of Business There are arguably many reasons why entrepreneurs start companies—provide jobs for others, accomplish a social good, leave their mark on the world—to name a few. No matter the altruistic or wealth-creating motive, all businesses should have as the...
The Secret to Profits: Distinction
In a previous post we discussed how a culture of performance positions your company for better profits. We feel that an inward focus is the first and best place to start so that any externally facing improvements don’t set your customers up for disappointment....
The Secret to Profits: Performance
Selling your product in Wal-Mart or on overstock.com may be the right strategy for you—if your product is cheap and made in China. There are similar ways to sell out when you provide services as well, but chances are, the vision that you aspire to is one of...
Startup Lessons from NFL Behavior Regulations
With only the most recent moral misconduct happenings in the NFL, we are finally seeing an effective control emerge: capitalism. As discussed at length by Ray Hennessey in his article on Entrepeur.com, we owe recent regulation over NFL behavior to the power larger...
The One Word that Could Change Your Life & Your Business
Of the estimated 1 million words in the English language, which is the most powerful in effecting change? Which word do you think the great inventors of history and builders of today’s businesses use like gold? Power players learn to wield the power of saying, “No.”...
Do You Try To Win Or To “Not Lose”?
Risk is inevitable in all business. Especially in smaller businesses where just starting and opening the door the first day is itself a large risk. You shouldn't try to live life on the edge and risk all your assets, but taking calculated risks at times when it's...
The What: Hiring a CFO
In a previous post I discussed indications that it may be time to bring on a full-time CFO or interview outsourced candidates. Now that we know when to find someone, let’s discuss what we should look for. Even though your choice of CFO will depend on your vision for...
Signs that a Business Needs a CFO
As early-stage companies grow, many experience a number of challenges and problems that indicate the need for a CFO, but don’t recognize it. Often they mistakenly think that the hodge-podge matrix of undertrained staff that they’ve set in charge of their finances will...
Hiring a Financial Accountant: What to Know
So your bookkeeper has been great. In fact, information they’ve been able to provide you has helped you make decisions to grow your business to where it is now. But now you find that your bookkeeper is overwhelmed, dealing with transactions outside of their expertise,...
Setting up? Accounting Pitfalls to Avoid
There are a handful of guidelines with respect to setting up an accounting system correctly that are widely accepted. Consider these: Set up a reliable accounting system such as QuickBooks and tie the system to your bank accounts, and as many systems as you use....